Meet Our Khushboos
A whole mood on the move
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Born in India
Brand Ideology
At Updwn, we’re built for real life - the ups, the downs, and everything in between. We make everyday products that are easy to use, look good, and feel just right. Made in India, with less fuss and more purpose. When the basics work, everything else flows better.
Our StoryReviews
Arsh s.
Loved the fragrance overall. If you like bold scents, this is for you.
Majnu
Kriti S.
I never write reviews but this time had to. Baras smells sooooooo fresh and natural. a 10/10 product
Baras
Ashika O.
Handwritten note & stickers made my day. Baras and Majnu refresh my drives — love them both!
Combo
Kshitiz t.
These don't smell like fake sweet car perfumes — finally something premium and not overpowering.
Baras
Aryan K.
First spray felt strong but after 5 mins it settled — smelled amazing.
Majnu
Ayushi A.
Baras is next level — totally recommended.
Baras
Abhishek R.
Baras feels so natural; Majnu 2.0 feels like Saturday night — love them both.
Combo
Arnav s.
Baras is not overpowering, perfectly airy and clean — makes my drives peaceful.
Baras
Sanjay V.
Nice, but try spraying it under the seats — it'll last longer.
Majnu
Akshat D.
Fresh breezy fragrance — I liked it.
Baras
Arushi J.
Nice smell but wish it was a bit stronger — I just spray extra now and it's perfect.
Baras
